September 18, 2007

10 Benefits To Writing Your Own Mini Ebook

MiniEbookXSmall.jpg

If you’re looking for a way to make money online with minimal starting costs then writing your own ebook or more specifically a ‘mini ebook’ is a tried and tested method. 

Writing an ebook was how I first became involved with internet marketing and still works very successfully for me today.

It is the back bone of my online business and method I highly recommend to you.
 
Here are my top 10 benefits to writing your own mini ebook:
 
1.     Easy To Create.
 
Writing a mini ebook is fairly easy to do. You don’t need any special knowledge or skills.
 
You can simply create your mini ebook in a ‘word’ document and convert it to the internationally recognised .PDF format.
 
This is easily done by using Adobe Acrobat or any other .pdf compiler which you can now get for free.
 
Adobe allows you to convert 5 text documents to .pdf free of charge before having to pay for the service.
 
The advantage of .PDF Ebooks is that they can be read on any computer, Macs included. All you need to read a .PDF file is the free Acrobat Reader software. Most computers now come with Acrobat Reader already installed but anyone can get a free copy at Adobe’s website:
www.adobe.com
 
2.     Speed.
 
You Can Create Your Mini Ebook in Less Than 7 Days.
 
The advantages of creating a mini ebook is the time it takes you. My first ‘standard’ ebook took me nearly 12 months to complete. It isn’t even 80 pages long! It was a hard slog and in the end it became a chore rather than a joy to write.
 
So stick to short 15 to 20 page mini ebooks that take less than 7 days to complete. You will be able to write far more ebooks and start making money from them in a very short space of time.
 
3.     Instant Delivery.
 
We live in a society of instant gratification. This is great for selling mini ebooks.
 
People use the internet for information and to search for answers. When they arrive at a website that offers a solution to their problem, it is a huge selling point to be able to offer the solution instantly.
 
In my opinion, instant delivery is probably the single most important aspect why ebooks are so successful.
 
4.     Easy Sales Process.
 
It is very easy to set up a sales process to take online payments. The most well known and still the best system available to do so today is ClickBank.
 
ClickBank is a complete turnkey ecommerce system that runs 24/7 and on total autopilot, taking payments and issuing refunds.
 
For a more detailed look on what ClickBank has to offer, I recommend you visit their website:
www.ClickBank.com.
   
5.      High Profit Margins.
 
This is a massive advantage to writing your own mini ebook. The only real cost to producing an ebook is your time and effort.
 
The profit margins can be as high as 95 to 100% and you can sell an ebook ranging on average from $7 to $97.

Here’s why the profit margin is so high:

·       There are no agents or publishers fees
·       There are no distributors, retailers or other middlemen to take a cut
·       There are no printing, warehousing or distribution costs
·       You get to keep up to 100% of the cover price of every sale! 

6.     Very Small Investment Required.

You can start selling your mini ebook for less than $50 and a simple 2 page website.
 
This is one of the biggest reasons people like you and I got into this business in the first place.
 
You can literally set up your online business for less than $200 and be making over $600 a month in no time at all.
 
It really can be done!
 
7.     Online Credibility.

Once people hear that you're an author in your field, you'll immediately have credibility and respect that unpublished businesspeople simply can't buy.

You can use this credibility and respect when publishing your next mini ebook which leads to more sales and other opportunities like joint ventures and partnerships.
 
8.     Subscriber Generation.
 
You can write a very short mini ebook to give away or offer as a bonus to generate new subscribers.
 
This has a very powerful ‘viral effect’ which can lead to a large number of sign ups.
 
Viral marketing is one of the most successful ways to promote a website or product. You can write a mini ebook which contains some valuable information and have 1 or 2 links in the ebook pointing to your website.
 
If the information is good, it will spread across the internet very fast and act as a great traffic and subscriber tool.
 
9.     Back End Sales.
 
Having your own mini ebook allows you to sell other related ebooks or products that you either own yourself or are an affiliate of.
 
When you launch a mini ebook, you should have a list of related products you can promote.
Many online marketers will break even or actually take a loss on their initial product so they can build a large list of loyal customers. They understand that backend sales are where empires are built.

10.     Affiliate Sales.

Being an author of an information product enables you to recruit an army of affiliates to sell the product for you.
 
I have an ebook that has been selling for over 18 months and 90% of the sales are from just 1 affiliate!
 
I don’t do any advertising and the whole process is on autopilot.
 
On the other hand, I have a mini ebook that is being sold by approx 10 different affiliates.
 
Same amount of work, but much larger profits. It all depends on how popular the ebook is.

The secret is to produce many mini ebooks. That way you are more likely to have 1 or 2 that make far more money than the rest.

Peter

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